Andy Benson

Business Growth Advisor

a.benson@elephants-child.co.uk

Andy has over 25 years commercial experience of coaching and leading teams. His work has been a catalyst for business growth, grassroots transformation and positive cultural change.

His varied and comprehensive career has covered Sales, Marketing, Operations and General Management across the UK, Nordic and European markets, ultimately as MD of three businesses.

Operating through growth, steady state and transformation times, Andy has helped these businesses to define what is critical to success; where they are going, how to get there, as well define their best routes-to-market allied with a considered channel approach to deliver optimal revenue and profit.

Outside of work Andy is a brand ambassador for the Astriid charity. They support the “invisible talent pool” of people with long term illness find meaningful work.

Andy is also a keen golfer, and enjoys skiing, sports, technology and socialising.

"Plans are of little importance, but planning is essential."

Winston Churchill

"Unless commitment is made, there are only promises and hopes; but no plans."

Peter F. Drucker

"Give me six hours to chop down a tree and I will spend the first four sharpening the axe."

Abraham Lincoln

"Mould-breaking strategies grow initially like weeds, they are not cultivated like tomatoes in a hothouse.… (They) can take root in all kinds of places."

Henry Mintzberg

"Strategy is the great work of the organisation. In situations of life and death, it is the Tao of Survival or Extinction. Its study cannot be neglected."