Julian Roberts

Business Growth Advisor

j.roberts@elephants-child.co.uk

07411 019653

With a 20+ year background within the grocery food industry, Julian has a passion for food, business and people. He has held several senior strategic commercial positions from global multinational corporations to family run businesses and managed global brands to specialist/licensed brands.

Commercially astute with strong negotiation and leadership skills along with a proven track record within the UK and International sectors across FMCG food, construction, healthcare and household markets within key trading channels.

He has extensive ‘hands on’ experience in strategic business development and proven record of achievement in rapidly changing organisations.

When not working Julian likes to cook, eat in or out along with running ultra-marathons. He has also completed an ironman triathlon and says, ‘never again!’ He also spends time on the board of trustees of Foodbank.

"Plans are of little importance, but planning is essential."

Winston Churchill

"Unless commitment is made, there are only promises and hopes; but no plans."

Peter F. Drucker

"Give me six hours to chop down a tree and I will spend the first four sharpening the axe."

Abraham Lincoln

"Mould-breaking strategies grow initially like weeds, they are not cultivated like tomatoes in a hothouse.… (They) can take root in all kinds of places."

Henry Mintzberg

"Strategy is the great work of the organisation. In situations of life and death, it is the Tao of Survival or Extinction. Its study cannot be neglected."