One challenge we regularly come across when we work with businesses is a trepidation to sell their products and services. Non-salespeople often find the prospective daunting or just a bit uncomfortable. But if you want to grow your business, you need to be clear on what you are selling, who is going to buy from you, and how your products or services can solve their problems.
Recruiting and retaining staff is a challenge for many businesses at the moment. Candidates can be choosy about what they apply for and which role they accept. It’s particularly difficult for businesses who don’t recruit regularly.
Pricing a product is a combination of both an art and a science. It requires a balance of financial considerations and personal values. A business owner must consider how a product or service contributes to overhead and how that will drive profitability, as well as how their pricing strategy will impact their marketing and competition. Prices can be set based on cost, or those of your competitors or the value you can create in the eyes of the customer - value based pricing. Steve Bird, one of our Business Growth Advisors explains the benefits of focusing on value.
We know how to prepare and help you get your business into shape for exit. We work with some excellent Corporate Finance House partners, wealth managers, solicitors and tax advisors and, we can advise on all the various exit routes open to business owners.
After 14 consecutive months of interest rate rises up to September 2023 and no changes yet in 2024, along with generally tough financial conditions for SMEs, what practical steps can you take to make savings?
